Business plan for an enterprise. Ready-made business plans with calculations are a good help for small businesses
Your future project. How to write a business plan? The step-by-step instructions in this article will help in this matter.
Business plan goals
Writing a business plan can be different depending on why it is needed. One of the most common purposes is to present it for investment. This kind of project business plan is the most complex. Often, third parties are involved in writing it - experts in their field, who will create a suitable business plan for approval by the investor.
It happens that a manager instructs you to write a business plan for a company, for example, to open a branch. In this case, they also often turn to third-party specialists to draw up such plans. Ultimately, the contractor may only need to make some adjustments to the needs of the company.
Well, when a business plan is needed to open your own business, it is best to write it from cover to cover yourself. Although this is a difficult process, it is exciting and very interesting. After all, your own business is the real brainchild of an entrepreneur. And therefore, its creation is treated with great care and thoroughness. The article provides instructions on how to draw up a business plan for your business.
Initial idea
Basically, those who decide to open their own enterprise have already chosen and know their field of activity well. But there are entrepreneurs who want to have their own business, but still do not clearly know what exactly they will do. They are looking for a business idea. It is difficult to overestimate its importance. The idea must suit the interests and desires of the entrepreneur himself.
This could be a hobby that a person is willing to do even for free, or a business that already brings in a guaranteed income. In any case, having chosen a niche for yourself, it is important not to be distracted by anything else and not to dream of unattainable heights, but to step by step bring your real idea to life. A business plan will really help in this matter.
How to write a business plan? Step-by-step instruction
So, having imagined what the future business will be like, you can move on to writing a business plan. There are special planning standards. Therefore, if it is to be submitted for investment, you should choose an appropriate standard and adhere to it when writing.
To understand how to write a business plan, step-by-step instructions and generally accepted standards will serve you well, since they are approved by people who are professionally versed in these issues. An entrepreneur will be able to sort out his, perhaps not yet fully formed, thoughts and bring his business to life.
A standard business plan consists of the following chapters:
General provisions.
Market analysis.
Marketing and strategic plan.
Costs.
Production plan.
Investments.
Financial plan.
Summary
Here the essence of the matter, a description of the business idea, information about its objective need in the market, timing of implementation, and competitiveness should be briefly displayed.
Of course, this part is largely intended for potential investors. It is they who, after reading the summary, make a conclusion about whether it is worth getting acquainted with this plan further or not. Therefore, if it is intended to be presented to an investor, it is necessary to describe this part carefully, perhaps returning to it again and again, making adjustments after compiling subsequent chapters.
However, for his own needs, this part is also important, since it helps the entrepreneur to better see the entire process of organizing the business as a whole.
General provisions
If the resume is written on about one - maximum two pages, then this chapter can be written in more detail. That is, in fact, the “General Provisions” chapter contains the same information as the summary, but in a more detailed form invites the reader to become familiar with the project as a whole.
It describes the characteristics and implementation of the project, its life cycle, the possibility of additional development and the forecast of changes in the product with a possible change in market trends.
The service business plan in this chapter should contain information about what the specific service is and how it will attract customers. For example, a business plan describes all proposed services, their characteristics and distinctive features. An attractive feature here is the legend of how celebrities undergo procedures in the salon or how individual specialists provide them with these services, how specialists were trained directly with the brand of product with which they work.
Market analysis
In parallel with writing a business plan or before drawing it up, it is necessary to conduct a market analysis. This is an extremely important part, because the success of the future project directly depends on it.
Having chosen a market niche and target audience, they conduct a thorough analysis to determine how relevant the project’s business plan, the initial proposal and its idea are. If the analysis reveals an excess supply, then it is worth returning to the idea and trying to adjust it so that it corresponds to the state of affairs on the market. If there is increased demand, then everything is in order, and you can safely proceed to further actions.
Market analysis is carried out in different ways. But if problems arise with its implementation, there are companies where you can outsource market analysis.
Nevertheless, the entrepreneur is recommended to look into this issue himself, since any third-party organizations will give only an objective average result, not fully taking into account the business plans of a small business and all the nuances of the business idea of the project author.
Marketing and strategic planning
This plan includes introducing the product to the market, its development, pricing, sales and distribution system, as well as advertising. To launch a product, it is advisable to build a Gantt chart, which will display the dates of implementation of various activities. Based on market analysis and competitiveness, a strategy is calculated, how the market will be conquered and what tactical actions will be required for implementation.
Pricing is based on economic calculations and the company's expected income. Sales and marketing can be presented in the form of a diagram, where the entire process will be visible in stages. For example, from receipt of goods at the warehouse to receipt of money for the goods and its sale.
Costs and production schedule
This chapter includes the purchase of necessary equipment, repairs, rental of premises and other costs. The production schedule must reflect how many people are required to implement the project, their work schedule, deductions of wages and related payments.
They will become much more attractive to an investor if there is a ready-made team that will work on the project, as this proves the entrepreneur’s ability to implement his plans. Therefore, it would be appropriate to highlight this fact in the business plan.
Production plan
If the company is a manufacturing company, then it is necessary to describe the production process, as well as the partners and suppliers who will participate in the business. For example, the farm business plan in this chapter should include equipment for milking, bottling, packaging milk and a mechanism for marketing it through specific suppliers.
Financial plan and investments
The most important part of the entire business plan is, of course, the financial plan. Moreover, if the project is intended to be familiar to the investor, then after reading the summary, a serious investor will most likely look at the financial plan. After all, this is where the real ability of an entrepreneur to implement business ideas will be visible. This is the essence of entrepreneurial activity.
The financial plan provides all the information about the possible costs and income of the project. Based on the marketing, strategic plan and costs, a table is drawn up for several years, which displays the required investments and their repayment schedule, all costs and possible income.
The final part of the financial plan must necessarily be a calculation of the profitability of the future business.
Now the reader knows how to write a business plan. The step-by-step instructions given in the article are a short guide demonstrating the importance of understanding goals and the need for business planning.
It is a document that highlights all the characteristics of the future organization, analyzes possible problems and risks, predicts them and methods by which they can be avoided.
Simply put, a business plan for an investor is the answer to the question “Should I finance the project or throw it in the trash?”
Important! A business plan is drawn up on paper, taking into account some procedures and rules. This presentation of the project to some extent materializes your idea and shows your desire and willingness to work. Also, putting it on paper makes it easier for an investor to perceive the idea.
Drawing up a business plan yourself
Making a business plan yourself is not that difficult, you just need to think about the idea carefully. Before you grab a calculator and calculate your income, there are several steps you need to take.
- Identify the “pros” and “cons” of the idea that has arisen. If the number of “minuses” is off the charts, don’t rush to give up. Some aspects can be turned in the opposite direction, think about ways to solve such “cons”.
- Important characteristics are competitiveness and market sustainability.
- The sales market needs to be thought through to the smallest detail.
- The payback of the product (service) and the time of receiving the first profit will allow you to determine (approximately) the required amount for investment.
If after such a superficial analysis you don’t want to abandon your brainchild, then it’s time to take a clean slate and start creating a business plan.
It is important to know! There is no single structure and step-by-step instructions on how to calculate a business plan. Therefore, the presence and order of items included in the plan are determined independently. However, experts have established the most optimal plan structure option. If you have no experience in drafting such documents, you need to use these recommendations to correctly compose your work.
Structure and procedure for drawing up a business plan
The structure of a good business plan, according to economists, should include 12 points. Each of them is described below.
Title page
The following parameters are specified here:
- name of the project;
- name of the organization where the project is planned to be implemented, indicating telephone numbers, addresses and other contact information;
- head of the above organization;
- developer (team or manager) of a business plan;
- date of document preparation;
- It is allowed to include the most significant indicators of financial calculations for the project on the first sheet.
This document is necessary to protect the copyright of the idea and business plan. This reflects the reader's awareness that he does not have the right to distribute the information contained in the document without the permission of the author. There may also be an instruction prohibiting copying, duplicating the document, or transferring it to another person, or a requirement to return the read business plan to the author if the investor does not accept the agreement.
An example of a confidentiality memorandum can be seen below.
The next 2 sections of the plan – “Brief Summary” and “Main Idea of the Project” – are introductory. They can be used as a preliminary proposal (for review) to partners and investors until negotiations are scheduled.
Brief summary
Although a brief summary of such a document is at the beginning, it is written at the final stage, as a summary. A summary is a short description of the project idea and a list of the most significant characteristics of the financial component.
The following questions will help, answering which can lead to an excellent resume:
- What product does the company plan to sell?
- Who would want to buy this product?
- What is the planned sales (production) volume for the first year of the company’s operation? What will be the revenue?
- What is the total cost of the project?
- How will the enterprise be formed according to its organizational and legal form?
- How many workers are planned to be recruited?
- What is the required amount of capital investment to implement the project?
- What are the sources of funding for this project?
- How much is the total profit (profitability) for a specific period, the payback period, the amount of cash at the end of the first year of operation of the enterprise, profitability. Net present value.
It is important to know! The summary is read by the investor first. Therefore, the future fate of the project depends on this section: the investor will either become interested or bored. This part should not exceed 1 page.
Main idea of the project
- What is the main project goal?
- What are the objectives of the enterprise to achieve the main goal?
- Are there any obstacles to your goal and how to get around them?
- What exact actions does the author propose to perform in order to achieve results and achieve the goal as soon as possible? What are these deadlines?
Important! It is necessary to provide clear, real and explicit arguments that will confirm confidence in the profitability and success of the project. The volume of this part is optimal within 1-2 pages.
In this section, it is customary to use the conducted SWOT analysis – assessment of the strengths and weaknesses of the enterprise, opportunities (prospects), as well as possible threats. It is unlikely that you will be able to make a business plan correctly and as completely as possible without such an analysis.
A SWOT analysis reflects 2 aspects that influence the life of an organization: internal, relating to the enterprise itself, and external (everything outside the company that it cannot change).
Do not forget: You are describing a company, not a product! A common mistake authors make is that they start writing product characteristics in the “strength” column.
Here are some parameters you can use to describe strengths or weaknesses:
- high-tech production;
- service and after sales service;
- versatility of the product (without affecting its specific properties);
- level of qualifications and professionalism of employees;
- level of technical equipment of the enterprise.
External factors (“opportunities” and “threats”) include:
- market growth rate;
- level of competition;
- political situation in the region, country;
- features of legislation;
- features of consumer solvency.
Example
Characteristics of the industry on the market
- dynamics of sales of similar products in the industry in recent years;
- market industry growth rate;
- trends and features of pricing;
- comprehensive assessment of competitors;
- search and identification of new and young enterprises in the industry, as well as characteristics of their activities;
- description of the consumer market, their desires, intentions, requirements, opportunities;
- assessment of the possible impact of scientific, social, economic aspects;
- prospects for development in the market.
Essence of the project
This section reveals the idea, the subject of the business plan. It also reflects the level of preparedness of the enterprise to go “into the world”, the availability of all the funds required for this.
The most important provisions in this section:
- primary goals;
- description of the target consumer segment;
- key performance factors for market success;
- a detailed presentation of the product, the characteristics of which must be within the market segment defined above;
- stage of product development (if production has started), patent and copyright purity;
- characteristics of the organization;
- the total cost of the project, indicating the financing schedule by periods and investment amounts;
- required initial expenses for a marketing campaign and the formation of a coherent organizational structure.
Marketing plan
The objectives, goals of marketing policy and methods for solving and achieving them are indicated here. It is important to indicate which task is intended for which personnel, in what time frame it is required to be completed and with the help of which tools. The funds required for the latter also need to be indicated.
Marketing plan is a strategy, a set of sequential and/or simultaneous steps created to attract consumers and provide effective returns on their part.
The investor will be attentive to such points as:
- a well-developed system of comprehensive market research and analysis;
- the planned volume of sales of goods (services) and its assortment, scheduled by time periods until the enterprise reaches full capacity;
- ways to improve products;
- description of product packaging and pricing policy;
- procurement and sales system;
- advertising strategy – clearly formulated and understandable;
- service planning;
- control over the implementation of the marketing strategy.
Production plan
Everything that directly concerns the creation of products is reflected in this part. Therefore, it is advisable to compile this section only for those companies that plan not only distribution, but also production of products.
Points that must be specified:
- required production capacity;
- detailed interpretation of the technological process;
- a detailed description of the operations entrusted to subcontractors;
- necessary equipment, its characteristics, cost and method of purchase or rental;
- subcontractors;
- required area for production;
- raw materials, resources.
It is important to indicate the cost of everything that requires expenses.
Organizational plan
At this stage, the principles of organizational strategic management of the company are developed. If the enterprise already exists, then this point is still mandatory: the compliance of the existing structure with the intended goals is determined here. The organizational part must certainly contain the following data:
- name of the organizational and legal form (individual entrepreneur, JSC, partnership and others);
- an organizational management system that reflects the structure in the form of a diagram, regulations and instructions, communication and dependence of departments;
- founders, their description and data;
- management team;
- interaction with staff;
- supplying the management system with the necessary material and technical resources;
- location of the company.
Financial plan
This chapter of the business plan provides a comprehensive economic assessment of the written project, accompanied by calculations of the level of profitability, payback period, and financial stability of the enterprise.
A financial plan is very important for an investor; here it determines whether a given project is attractive to him.
Here you need to make some calculations and summarize them:
Risk analysis
In a risk analysis, the author must examine the project and identify potential threats that could lead to decreased revenue. It is necessary to take into account financial, industry, natural, social and other risks. At the same time, it is necessary to develop a detailed and effective plan to prevent them or minimize the impact on the company. Therefore, the business plan must indicate:
- a list of all potential problems;
- a set of techniques and tools that prevent, eliminate or minimize risks;
- models of the company’s behavior when events occur that are not conducive to its development;
- justification for the low probability of such problems occurring.
Applications
This is the last link in the structure of a business plan. It includes documents, quotes, sources, copies of contracts, agreements, certificates, letters from consumers, partners, statistical data, calculation tables used in the preparation of this document. It is required to insert links and footnotes to the appendices in the text of the business plan.
General requirements for the document
- it is necessary to write a business plan in clear, precise language, without long and complex formulations;
- desired volume – 20-25 pages;
- the business plan must cover all the information required by the investor in full;
- the document must necessarily be based on real facts, substantiated rational proposals;
- the plan must have a strategic foundation: strict, delineated and complete, with clear targets;
- interconnectedness, complexity and consistency are important features of drawing up a plan;
- the investor must see the future, prospects for the development of the project idea;
- The flexibility of the business plan is a significant plus. If adjustments can be made, amendments to the written project are a pleasant bonus for the investor;
- conditions and modes of control over the functioning of the enterprise should become part of the business plan.
Making a business plan from scratch without the help of a specialist is not easy, but it is possible. It is important to adhere to the above rules, construction structure and avoid mistakes.
The most common mistakes
- Illiterate syllable
The rules of language cannot be ignored. It often happens that the most incredible and promising idea goes into the trash bin along with a bunch of plans of mediocre IP specialists. And all because errors in spelling, vocabulary, punctuation and poor presentation of the text completely discourage any investor.
- Careless design
The design should be the same throughout the document: bullets, headings, lists, font, size, numbering, spacing, etc. Contents, headings, numbering, names of figures and tables, designation of data in graphs are required!
- Incomplete plan
To properly draw up a business plan, you need a comprehensive amount of information. The sections of the document listed above are the minimum that should be unconditionally included in the project.
- Vague plan
The work should be “like in a pharmacy on a scale.” Clear, defined, specific statements of goals and (important!) ideas.
- Too many details
An abundance of technical, financial, and marketing terms will only help in exams. For a business plan, you need to select only the most significant details. If there is a great need for a thorough description of a process, then you can add it to the appendix.
- Unrealistic data
Business proposals like these are based on assumptions. Therefore, the author needs to approach the idea rationally and have a reasonable background, a real reason, supported by calculations.
- Few facts
For each assumption there is its own justification - real, valid. Facts give work meaning and confidence. You shouldn’t create a fountain of facts either, but if you get carried away, then look at the rule about details.
- “We have no risks!”
The main rule: there is no business without risk. There is no such business in which it is “quiet and calm.” The investor knows this, and the author should know this. Therefore, it’s time to come down from the clouds to the ground and study, explore, analyze.
- “And we have no competitors either!”
There is always a competitor, as well as a risk. It can be direct or indirect. Study this topic carefully and meticulously, and a rival will definitely appear on the horizon, waving his hand at you.
- Neglecting outside help
Creating a business plan yourself does not mean doing absolutely everything yourself. Moreover, obtaining a high-quality result is possible through the joint efforts of several specialists. Don't be afraid of helpers!
I am glad to welcome regular readers and new audiences! Today we will continue the conversation about starting your own business. To help you, I offer a ready-made business plan with calculations for small businesses. And those who are used to relying on themselves will learn how to correctly compose it from scratch and adapt it for a specific case. When you read the article to the end, there will be no questions left!
Key factors for the success of a business plan: 3 main rules
A business plan is a document that brings an idea to implementation in a form understandable for an entrepreneur and investors. It analyzes the situation and describes the mechanisms of the systems involved.
The basis for drawing up the plan will be the following rules:
- Determine the current level with an open mind. Are you employed but want to open a business? You will need to take into account what you have: skills, connections, availability of start-up capital and premises - everything plays a role.
- State a specific result. Starting a business with the wording “I want to become rich” is dooming it to failure. Determine the market niche, profit level, turnover.
- Think through the steps that will lead to the designated outcome. Be logical and conduct additional analysis if you are not confident in your knowledge.
Follow these rules whether you want to impress investors or are putting together a project for yourself. Constantly ask the question: “Why should the business succeed?” The key to success can be a successful product, the qualifications of the team, the influence of partners, etc. Having found the answer, use the advantage to the maximum, and the result will meet your expectations.
Business plan structure: main sections
Are you wondering how to create business plans for a small business yourself? Adhere to a clear structure, which will allow both you and your partners to navigate the document.
Title page design
The name of the project is written on the title page , indicate the volume of investment and the expected payback period. It is appropriate to provide information about the organization: address, contact numbers, full name of the owner.
Writing a resume: briefly about the main thing
The resume is the first section of interest to potential investors. To ensure that your acquaintance with the project does not end there, outline the essence of the idea. Focus on goals and objectives, list the necessary resources and methods for implementing projects. Be sure to highlight why the offer is unique.
Finally, let's get down to the numbers:
- investments necessary for opening;
- project launch date;
- planned and actual terms of refund.
Finally, state your expected profit. There is no need to use lengthy stories about the benefits of the enterprise: it is enough to make a competent calculation.
Defining goals and objectives: be concise
The “Goals and Objectives” section defines the position you plan to occupy. Mention the technological processes necessary to achieve the result, but do not go into detail - you will provide information in the appendices. The main task is to tell why the offer wins against the competition. But avoid unsubstantiated statements, because every word must be supported by facts.
Do you want to emphasize the originality of the idea? List patents and copyright documents. Indicate ways for further development so that investors see the long-term benefits of cooperation.
Conducting market analysis, identifying the desired segment
By conducting a market analysis, you will determine the availability of available niches. It is necessary to consider the internal state of the selected industry and the influence of external factors (for example, a difficult economic situation, shortage of personnel). Consider the risk of facing competition and tell us what advantages your product has.
To make your plan more effective, identify a market segment. You will need to create a buyer profile, taking into account the following:
- age;
- social status;
- needs;
- reasons why a client will contact you.
Having determined the portrait of a potential buyer and his needs, evaluate the capabilities of the enterprise. Particular attention should be paid to this part if you are planning to open a new business.
The description of a product or service is presented with an emphasis on the benefits of the consumer. Simply put, don’t tell us what a great product you have, but describe why the client needs it.
The list of characteristics and properties should include the following:
- the product's name;
- appointment;
- listing the main properties and a short story about the minor ones;
- definition of competitiveness;
- availability of copyrights or licenses (if you are yet to obtain them, mention this point);
- information on supplies, guarantees, availability of service;
- description of appearance;
- availability of certificates;
- performance characteristics;
- disposal methods.
Describing the items will make planning easier and help you understand which properties need improvement.
Marketing analysis and plan: promotion strategy
The task of marketing analysis is to develop a product image and determine a promotion strategy. Once you have outlined the circle of buyers and established the required volume of goods, think about ways to convey information to the audience.
It will be easier to formulate the needs of future buyers by answering a number of questions:
- Describe what they are purchasing now that your product is not on the market. List popular suppliers, volume of purchases, indicate the average price.
- The most difficult thing is to understand why a consumer prefers a certain product. When buying kitchen utensils, the client can choose a set with the largest number of components, rely on convenience, or appreciate an attractive design. You need to determine his motivation, which desk research, telephone surveys and expert interviews will help with.
- Ask the main question: “How can I get people to buy my product?” It is possible to attract customers through advertising campaigns, participation in exhibitions, sending out flyers, and providing free samples.
The nuances of the work depend on whether the activity is aimed at a wholesale or retail consumer, whether you intend to attract legal entities or individuals, etc.
Production and organization plan
In the next section, you will list the stages of production, mentioning the availability of facilities, equipment and personnel. Describe everything in detail; if a partner is involved in the business, he must understand the costs. It is also necessary to calculate the cost of production, adjusting for variable factors.
The organizational part provides an implementation schedule and deadlines. Legislative acts regulating activities in the selected area are also listed.
Financial plan: calculate funds
The reason startups close down in 70% of cases is lack of funds. To avoid this prospect, make a financial plan. It includes the following:
- income and expense plan;
- project implementation period;
- approximate balance for the 1st year of work;
- break-even analysis.
To help investors evaluate the prospects, provide a debt repayment schedule. Focus on the rational use of funds by reducing costs. But save wisely: one of the mistakes that dooms a business to failure is underestimating upcoming expenses.
Risk Analysis: Avoid Surprises
Finally, consider the situations that threaten your business and suggest solutions to the problems. The right strategy will attract investors and make your job easier.
The structure of the business plan can be changed by adding paragraphs and annexes. If you have an idea of what you are going to do, you will cope with the task.
New tool in action: SWOT analysis
Once you learn how to write a business plan, you'll take on the strategic part. It is necessary to discover external and internal factors influencing the development of the organization and describe the current situation. A SWOT analysis will help you cope with the task, meaning that you highlight 4 aspects of the project:
The versatility of the method allows you to use it in any area, whether you choose a farm or a car service. Use does not require special knowledge, just avoid common beginner mistakes:
- reassessment of strengths;
- attempts to pass off a disadvantage as an advantage;
- deliberate or accidental ignoring of disadvantages.
To get results, be honest with yourself: you can remain silent about the shortcomings when running advertising campaigns, but when drawing up a business plan, a mistake will be disastrous. First of all, look at the product or service through the eyes of the consumer, evaluate its strengths and weaknesses. Be thorough and use different sources: consult with your team, conduct testing, create several SWOT tables for relevant market segments. To give you an idea of how to conduct analytics step by step, look at the example:
Business plan for an atelier
The option of opening an atelier is suitable for novice entrepreneurs who have skills in sewing and repairing clothes. After all, despite the abundance of stores, finished products remain standardized. Fashion trends put individuality at the forefront, so there will be no shortage of customers. You just need to think about how to attract them and convert them into regular customers.
First steps: define goals and think over the price
Even a small business will need a business plan that defines its goals. I recommend that you include the following:
- creating a profitable organization;
- generating income;
- satisfying consumer needs for sewing and repairing clothes within a particular area.
Choose individual entrepreneur as a legal form, since accounting requirements are simpler and tax fees are lower. Then determine the range of services provided, which will include:
- sewing new clothes;
- minor repairs to the old one;
- restoration.
Although tailoring remains the most expensive service, most of the profits will come from repairs. This is due to the fact that creating a new model takes on average 14 days, and you can put an old thing in order in 15-30 minutes. The cost of repairs starts from 200 rubles, which will ensure a quick payback if there are customers.
Selection of premises and equipment
Location remains a key factor, so look for space in a shopping center or on the 1st floor of a building. The option with a shopping center is more profitable due to cross-country traffic; in addition, store customers will want to have purchased clothes adjusted to their figure on the spot.
But it will be easier to equip a workshop by making repairs in an ordinary apartment. Keep in mind that placement on the upper floors is acceptable in cases where you already have an established customer base.
Ideally, the studio is located in the city center, close to sewing stores.
Choose a room with an area of 20 square meters. m. and more to arrange everything you need. At the initial stage you will need:
- 3 professional machines (approximately 7,000 rubles per piece);
- special iron or steam generator (RUB 11,000);
- overlock (RUB 5,000).
You can’t do without furniture to equip the work area and a comfortable waiting area for clients. You will have to buy the following:
- cutting table;
- tables for typewriters;
- chairs;
- mirrors;
- dummy;
- coat rack for employees and visitors;
- sofas and a coffee table for the waiting area.
Buy also consumables, because respectable clients will not want to bring threads, elastic bands, zippers along with the fabric. Along with the cost of furniture, you will need to allocate 24,000 rubles.
Recruitment and payment
Recruitment determines success, so look for people who love what they do. You will need 2-3 seamstresses and a cutter, who can be found through online advertisements or recruitment agencies. The average salary for a seamstress is 15,000 rubles, for a cutter - 20,000. A percentage of completed orders is also added to the rate (20-40%), which encourages them to work better.
When hiring employees, discuss the nuances of responsibility. Often, clients bring expensive materials, and if they are damaged, the seamstress or cutter must reimburse all costs.
Provided that marketing campaigns are carried out correctly, the studio pays for itself in 2 years. You just need to think through all the stages of business promotion, reducing the share of advertising in local media. If you spend money on a noticeable sign, develop branded packages, and send out a small mailing of discount coupons, you will soon acquire a regular clientele.
Business plan for a mobile car service
Since car sales do not stop even during a crisis, their maintenance will become a constant source of income. Mobile car service is in demand: you will provide services that do not require a lift and take a couple of hours. The price will include system adjustments, checking battery operation, the presence of oil and other liquids, and simple replacement of parts. With the right approach, the profitability of the enterprise is at the level of a service station.
What you need to get started
To get started, you can't do without the following:
- Make sure you have a vehicle that can accommodate the necessary equipment. A Gazelle minibus, which you rent, will do.
- Equipment you will need are jacks (without them you cannot replace pads or filters) and a bed on casters. Also buy a vacuum cleaner and a couple of compressors, including a suction one. The importance of having keys and other tools need not be mentioned.
- The profit will come from the sale of consumables. You will purchase oil, candles, liquids at wholesale prices, and sell them at retail prices.
To begin with, you will perform the work yourself, expanding the staff as necessary. As your customer base increases, it’s worth hiring a dispatcher who will explain the nuances so you don’t have to take time off from your work.
How to determine your clientele
Who constitutes the clientele of such organizations? These are mainly people who drive budget cars of older models. Their cars need regular maintenance (changing oil, brake pads, checking tire pressure), but due to busy work, the owners put off visits to the service station. The result is unplanned breakdowns, making your services in demand.
To find clients, you should not post advertisements in garages. Such niches turn out to be occupied, so it is better to hire a pretty girl promoter as part of an advertising campaign. She will distribute booklets to car owners in the parking lot, and later you will attach the remaining advertisements under the windshield wipers.
How to write text for a booklet? Offer your clients to save time, not money. Bet that they won't have to go to the service station after work, but the car will still be in perfect order. By accompanying your offer with a transparent pricing policy, you will attract consumers.
“Distress services” are also popular: they are resorted to when the owner has lost the keys or cannot start the engine for no apparent reason.
How to increase profitability
To make your business pay off, purchase high-quality equipment and take care in selecting employees. After all, it’s difficult to find a craftsman: people are guided by the principle “If I don’t find a job in construction, I’ll go to a car service center.” If you or your employee are not qualified, then taking out a loan to start a business or purchase equipment is useless.
In many regions, the composition of drinking water, due to the climate, soil composition and technogenic factors, is often oversaturated with salts and microelements. Excessive consumption of fluorine, iron, particles of limestone deposits, chlorine, nitrites, cadmium and others negatively affects the condition of the body.
From 500,000 rub.
Sooner or later, at least once in their life, every person thinks about creating and developing their own business. We invite you to consider an option such as the production of napkins and toilet paper. They are present in every apartment and are used up quite quickly, which is why they are sold in large quantities. The production and sale of napkins is one of the promising areas of business; this product can be sold to a huge number of companies and stores.
The production of foam rubber is a profitable business idea. The resulting raw materials are sold for the needs of the furniture market, the production of sports equipment, protective packaging, shoes and soft toys. Foam rubber is made by foaming liquid polyurethane. The material is 90% air, but has great elasticity. This quality of foam rubber allows it to be used in various industries.
The business of producing disposable tableware can be classified as a promising area with a high level of profitability. Every year, the population’s demand for these products only increases, and this trend seems likely to continue for a long time.
From 800,000 rub.
The production of modern window systems is one of the most promising areas of modern production. But to open your own business, you need to be absolutely confident in the end result. Therefore, it is important to calculate each line of expenses and possible income. A well-drafted business plan for the production of plastic windows will help with this.
“I earn too little to afford bad shoes” - you’ve probably heard a similar phrase at least once from relatives, friends or colleagues. And indeed, in addition to practical ones, shoes, their appearance, and quality play a huge role in our lives. It is often compared to a litmus test, which determines our property, social status, aesthetic preferences, and tells about a person’s habits and lifestyle.
From 500,000 rub.
Food mixtures for pets such as cats and dogs became popular in Russia a little over 10 years ago. Before this, feed was produced and sold for animals raised in rural areas for milk, wool or slaughter. The production of animal feed is a very profitable business.
From 70,400,000 rub.
One of the interesting and popular production options that will remain relevant for many years is the production of polyethylene film. There are also risks in the form of mass abandonment of these products in favor of biodegradable materials, but complete abandonment will take many years, which means that you have several years left in which you can make a good profit.
From 530,000 rub.
The rapid development of technology has led to the emergence of new types of building materials on the market. However, despite everything, cinder block is still very popular among developers. Houses built from this material are strong and durable.
From 1,100,000 rub.
Most of us are very familiar with these disposable shoes, which are indispensable in clinics, kindergartens and many enterprises. Maybe some of the readers have already had the idea of starting their own shoe cover production. But you don't know where to start or how risky such an undertaking will be. Let's look at these issues together.
From 10,000,000 rub.
In the modern world, it is impossible to imagine humanity without plastic or objects made of polyethylene terephthalate material, sometimes called PET bottles. When we come across these objects every day, we no longer notice how we use them in everyday life. Plastic follows us almost everywhere.
From 1,000,000 rub.
Polystyrene foam production is a great business idea. This material is used in many sectors of life and is widely in demand in our country. Although a business producing such products requires large investments, it pays off quite quickly. The entire foam production line can be located in a small area. Polystyrene foam, due to its performance qualities, will be in demand for a long time.
From 300,000 rub.
Change houses are premises for temporary residence and storage of tools. They are used by builders, installers, oil workers and representatives of other professions. Modern cabins can be used not only for temporary residence, but also as a first-aid post, security post, field office, etc. Recently, such trailers have begun to be replaced by block containers.
From 600,000 rub.
The production of expanded clay concrete blocks is based on mixing building materials such as cement, water, expanded clay and enriched quartz or expanded clay sand. The technological part of production is almost identical to the method of creating cinder blocks.
From 200,000 rub.
Doors are a necessary piece of furniture that is installed in houses, apartments and offices. They will be in demand at any time, regardless of economic crises. Door production is an interesting business; it can be started by any person who is interested in working with wood and making a profit from it.
Hello, dear readers of the online magazine about money “RichPro.ru”! This article will talk about how to write a business plan. This publication is a direct instruction to action that will allow you to turn a raw business idea into a confident step-by-step plan for implementing a clear task.
We'll consider:
- What is a business plan and why is it needed?
- How to write a business plan correctly;
- How to structure it and write it yourself;
- Ready-made business plans for small businesses - examples and samples with calculations.
To conclude the topic, we will show the main mistakes of novice entrepreneurs. There will be a lot of arguments in favor of creating quality And thoughtful business plan that will bring your idea to fruition and success things in the future.
Also, this article will provide examples of finished works that you can simply use or take as a basis for developing your project. Ready-made examples of submitted business plans can be found download for free.
In addition, we will answer the most frequently asked questions and clarify why not everyone writes a business plan, if it is so necessary.
So, let's start in order!
The structure of a business plan and the content of its main sections - a step-by-step guide to its preparation
7. Conclusion + video on the topic 🎥
For every entrepreneur who wants to develop himself and develop his business, a business plan is very important. He performs many important functions that no other person can do differently.
With its help, you can secure financial support and open and develop your business much earlier than you can raise a significant amount for the business.
Investors react mostly positively to a good, thoughtful, error-free business plan, because they see it as a way to make easy money with all the troubles invented and described.
In addition, even before the establishment opens, you see what awaits you. What risks are possible, what solution algorithms will be relevant in a given situation. This is not only favorable information for the investor, but also a necessary plan if you get into trouble yourself. In the end, if the risk calculation turns out to be too daunting, you can slightly redo it, transform the general idea in order to reduce them.
Creating a Good Business Plan is an excellent solution for searching for investment and developing your own action algorithms even in the most difficult situations, of which there are more than enough in business.
That is why, in addition to our own efforts It’s worth using “other people’s brains”. A business plan involves many sections and calculations, research and knowledge, only with successful operation, which can achieve success.
The ideal option would be to study all aspects yourself. To do this, it is not enough to sit and read the relevant literature. It is worth changing your social circle, turning to courses and trainings, finding specialists for consultation on certain issues. This is the only way really figure it out in the situation and dispel all your doubts and misconceptions.
A business plan is worth writing for many reasons, but home- this is a clear algorithm of actions by which you can quickly get from point A(your current situation, full of hopes and fears) to point B(in which you will already be the owner of your own successful business that generates stable and regular income). This is the first step towards achieving your dreams and secure middle class status.
If you have any questions, you may find answers to them in the video: “How to draw up a business plan (for yourself and investors).”
That's all for us. We wish everyone good luck in their business! We will also be grateful for your comments on this article, share your opinions, ask questions on the topic of publication.
